FULLY

FULLY (GREEN TOMATO) SERUM

Ingredient analysis and how the ad lines read

Read on 2026-09-25

What is this product?

A 30 ml green tomato serum in a glass dropper bottle from the Korean brand FULLY, sold on the brand's own store as a pore and skin texture gel. Tomato extract is the first of 54 entries at a stated 67.63 percent. The product is registered as a brightening and wrinkle improvement functional cosmetic, with niacinamide and adenosine in the list, and adds gluconolactone and capryloyl salicylic acid, which the brand calls PHA and LHA. No fragrance or oil entry is printed; denatured alcohol and ethanol are. Pore claims rest on imaging right after one use, and the figure table on the page is a combination test with the brand's cream. No lived use reports were collected.

What makes it different?

Tomato extract leads the list at a printed 67.63 percent, and the serum carries a dual brightening and wrinkle registration that the same line's cream does not. Against the brand's own story, the trade name pore materials and tomatidine cannot be found in the list, and the published figures come from a serum plus cream test measured right after one use.

What is in it?

The full ingredient list as the brand publishes it, in the printed order. Each name links to what we know about that ingredient.

This brand publishes its ingredient list in Korean only. Names below are the matching INCI names from the Korean Cosmetic Association ingredient dictionary, except 1 with no dictionary entry, left in Korean.

Key ingredientWorth a closer look

Ingredients with no mark are ones we found nothing notable about, and when marks overlap on one ingredient we show the caution first.

We could not place these in the list above: 수크로오스다이스테아레이트, 카프릴릭/카프릭트라이글리세라이드

Did the ad claims hold up?

We checked 35 lines this product advertises against the ingredient list and public documents. 2 of them hold up. The rest are only partly right or have nothing behind them.

Claims translated from Korean, originals preserved.

backed by evidence2

  • Dual functional cosmetic for whitening/wrinkle improvement
    Korean original

    미백/주름개선 2중 기능성 화장품

  • Essential Oil X Synthetic Fragrance X
    Korean original

    에센셜 오일 X 합성 향료 X

likely, not proven5

  • Exfoliating ingredients PHA & LHA improve pore texture
    Korean original

    필링성분 PHA & LHA 모공결 개선

  • PHA, LHA remove dead skin cells and care for rough pore texture
    Korean original

    PHA, LHA 묵은 각질 제거 거칠어진 모공결 케어

  • No fragrance added, minimizing skin irritation.
    Korean original

    향을 내는 향료가 들어가지 않아 피부 자극을 최소화했습니다.

  • Refreshing gel type full of moisture
    Korean original

    수분감 넘치고 산뜻한 젤 타입

  • Moist but non-sticky absorption
    Korean original

    촉촉하지만 끈적임 없는 흡수력

partly backed16

  • Pore texture serum containing green tomato extract
    Korean original

    그린 토마토 추출물을 담은 모공결 세럼

  • Pore elasticity I Pore tightening care I Skin texture care
    Korean original

    모공 탄력 I 모공 축소 케어 I 피부결 케어

  • Tomato extract 65%, Anti-Sebum P, Botanical Tannin, PHA, LHA
    Korean original

    토마토추출물 65%, 안티세범피, 보태니컬 탄닌, 파하, 라하

  • 7-fold pore improvement with just one use
    Korean original

    단 1회 사용 7중 모공 개선

  • Human application test completed for skin roughness improvement
    Korean original

    피부 거칠기 개선 인체적용시험완료

  • Clinically confirmed 7-fold pore shrinkage effect immediately after use
    Korean original

    임상으로 확인한 사용 직후 7중 모공 축소 효과

  • Energy of 4 core ingredients that thoroughly fill horizontal pores and pore texture
    Korean original

    가로모공, 모공결까지 빈틈없이 채워줄 4가지 핵심 성분 에너지

  • Horizontal·vertical pore improvement that changes in just one use
    Korean original

    1회 사용 만에 달라지는 가로·세로 모공 개선

  • Human application test completed for pore area improvement
    Korean original

    모공 면적 개선 인체적용시험완료

  • Human application test completed for pore volume improvement
    Korean original

    모공 부피 개선 인체적용시험완료

  • A daily serum with a skin irritation index of 0.00, classified as low-irritation, so you can use it with confidence.
    Korean original

    피부 자극 지수 0.00으로 저자극 판정 받아 안심하고 사용할 수 있는 데일리 세럼입니다.

  • Try it just once: pore improvement effect with one use
    Korean original

    한번만 써보세요 1회 사용 모공 개선 효과

  • Human application test completed for pore tightening effect
    Korean original

    모공 타이트닝 효과 인체적용시험완료

  • Vegan-certified product with no animal-derived ingredients used or added at any stage of Pulli's manufacturing and processing.
    Korean original

    풀리는 제조 가공의 어떠한 단계에서도 동물성 원료가 사용되거나 첨가되지 않은 비건 인증이 완료된 제품입니다.

  • Produced with FSC-certified eco-friendly paper and soy ink to protect forests in a sustainable way.
    Korean original

    지속 가능한 방식으로 산림을 보호하기 위해 FSC 인증 친환경 종이와 소이 잉크로 제작되었습니다.

  • When serum+cream are used together, synergistic effect improves 6 types of pore concerns by an average of 47%
    Korean original

    세럼+크림 함께 쓰면 모공 6종 고민 평균 47% 개선 시너지 효과

overstated ad line3

  • Wrinkle functional cosmetic, pore elasticity improvement
    Korean original

    주름 기능성 화장품 모공 탄력 개선

  • Green tomato serum that shrinks pores with just one use
    Korean original

    단 한번 사용으로 모공 축소 그린토마토 세럼

  • Before vertical pores become wrinkles, fill the elasticity inside pores with green tomato.
    Korean original

    세로 모공이 주름이 되기 전, 그린토마토로 모공 속 탄력을 가득 채워주세요

no evidence8

  • It is a serum that helps improve enlarged pores with tomatidine from green tomatoes, and smooths skin texture to help create clear, clean skin.
    Korean original

    그린 토마토의 토마티딘 성분으로 늘어난 모공을 개선하는데 도움을 주고피부결을 매끄럽게 정돈해 맑고 깨끗한 피부로 가꾸어 주는 세럼입니다.

  • Real skin texture improvement effect proven by numbers
    Korean original

    수치로 증명한 진짜 피부결 개선 효과

  • Green tomato extract that helps improve vertical pores
    Korean original

    세로 모공 개선에 도움을 주는 그린토마토 추출물

  • Contains green tomato extract rich in tomatidine and vitamin C, which help improve skin elasticity and pores.
    Korean original

    피부의 탄력 및 모공 개선에 도움을 주는 토마티딘과 비타민C가 풍부하게 들어간 그린토마토 추출물을 담았습니다.

  • Anti-Sebum P, a patented pore-tightening ingredient that controls sebum
    Korean original

    안티 세범 피 피지를 조절해주는 모공 수렴 특허 성분

  • Botanical Tannin, a patented ingredient that shrinks enlarged pores, cares for horizontal pores
    Korean original

    보태니컬 탄닌 넓어진 모공 축소 특허 성분, 가로 모공 케어

  • Pulli's 'Green Tomato' raw material is produced using an eco-friendly method that reduces the pine trees needed for greenhouse gas reduction by 1.4 times compared to hot water extraction.
    Korean original

    풀리의 '그린토마토'원료는 열수추출 대비 온실가스 감소에 필요한 소나무를 1.4배 절감시키는 친환경 공법으로 생산되었습니다.

  • 4-step synergistic care for pore elasticity that becomes stronger when used together
    Korean original

    함께 쓰면 더 강력해지는 모공탄력 4단계 시너지 케어

says nothing1

  • Create porcelain skin texture makeup without pore emphasis with one use of green tomato serum
    Korean original

    그린 토마토 세럼 1회 사용으로 모공 부각 없는 도자기 피부결 메이크업 연출

Each line is quoted as the brand published it, and each one was read on its own against the ingredient list and the documents the brand publishes.

How we read these lines

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