beplain

beplain Cicaterol Spot Treatment

Ingredient analysis and how the ad lines read

Read on 2026-09-22

What is this product?

A 15 ml localized soothing treatment from the Korean brand beplain, sold in a narrow nozzle tube and meant to be tapped onto one spot rather than spread. Its statutory ingredient reading runs 43 entries and prints two concentration figures, 2.4% centella asiatica extract and 117 ppm centella asiatica leaf extract, which is more disclosure than this format ordinarily carries. Six distinct centella-derived materials are on it, including madecassic acid, asiaticoside, asiatic acid and madecassoside, alongside beta-sitosterol, the phytosterol the brand markets as its Cicaterol. Panthenol, allantoin, dipotassium glycyrrhizate and ceramide NP fill out the calming and barrier side. Three powder and structuring materials sit high on the list, which is why the brand's own notice says it leaves a temporary white cast, and a five entry emollient block, four esters and one isoparaffin, makes the occlusive base that keeps it in place overnight. No fragrance entry, no allergen declaration, no drying alcohol and no free alpha or beta hydroxy acid appear on the list read, and the statutory field files no functional cosmetic claim. One beta hydroxy family member does appear, capryloyl salicylic acid, printed at an undisclosed level. The brand publishes a 32 subject patch test concluding non-irritating for primary irritation, and no study of calming exists on the surfaces read. Suits sensitive or reactive skin wanting a localized soothing layer; anyone who reacts to salicylates should read the list first.

What makes it different?

Three things separate this from the soothing-spot shelf and all three are checkable on the label rather than in the copy. First, it discloses levels: 2.4% for the centella extract and 117 ppm for the centella leaf extract, printed inside the statutory ingredient nomenclature, which Korean labelling does not require. Five sibling records of the same line print their own figures the same way, at 3.5%, 3.5%, 2%, 0.1% and 15 ppm. Second, the centella story is multi-form and the label carries it: six distinct centella-derived entries, and the three the brand's own footnote names as TECA are all present at positions 24, 27 and 28. Third, the format is honest about itself: the brand prints the white cast warning in two places before purchase, in the statutory instruction and in a notice box, rather than leaving buyers to discover it. Two counterweights sit on the same label. A centella oil the copy sells as one of three cica forms is not on the ingredient list at all, the only oils being grape seed and sunflower seed. And a product marketed on soothing carries a salicylate derivative at an undisclosed level.

What is in it?

The full ingredient list as the brand publishes it, in the printed order. Each name links to what we know about that ingredient.

This brand publishes its ingredient list in Korean only. Names below are the matching INCI names from the Korean Cosmetic Association ingredient dictionary, except 1 with no dictionary entry, left in Korean.

Key ingredient

Ingredients with no mark are ones we found nothing notable about, and when marks overlap on one ingredient we show the caution first.

We could not place these in the list above: 포도씨오일, 해바라기씨오일, 카프릴릭/카프릭트라이글리세라이드, 하이드로제네이티드레시틴

Did the ad claims hold up?

We checked 28 lines this product advertises against the ingredient list and public documents. 3 of them hold up. The rest are only partly right or have nothing behind them.

Claims translated from Korean, originals preserved.

backed by evidence3

  • Pat-pat on localized areas
    Korean original

    국소부위 톡톡

  • As it contains a large amount of soothing powder ingredients, there is a slight white cast when applied, but it disappears after a certain time once absorbed.
    Korean original

    진정 기능이 있는 파우더 성분이 다량 함유되어 바를 때에 살짝 백탁감이 있으나 흡수 후 일정 시간이 지나면 사라집니다

  • The [Be Plain Cicaterol Spot Treatment] commissioned by Moments Company Inc. was judged to be a non-irritating product in terms of primary skin irritation on human skin.
    Korean original

    ㈜모먼츠컴퍼니에서 의뢰한 [비플레인 시카테롤 스팟 트리트먼트]는 인체 피부 일차자극 측면에서 비자극성 제품으로 판단된다

likely, not proven5

  • Spot soothing
    Korean original

    스팟진정

  • Intensive buff spot care
    Korean original

    집중버프 스팟케어

  • It is a provitamin D-like component naturally obtained from plants such as fruits, vegetables, nuts, and pine trees.
    Korean original

    과일, 채소, 견과류, 소나무 등 식물에서 자연적으로 얻어지는 프로비타민 D 유사 성분이랍니다

  • Cica powder #ConcentratedSoothing
    Korean original

    시카 파우더 #농축진정

  • Focused soothing spot care for localized skin troubles.
    Korean original

    국소부위 트러블 집중 진정 스팟진정케어

partly backed4

  • As a core soothing ingredient extracted from phytosterol (a provitamin D-like component) from cica, Be Plain was the first in Korea to apply it to cosmetics.
    Korean original

    시카에서 피토스테롤(프로비타민 D 유사성분)을 추출한 핵심 진정 성분으로 비플레인이 국내 최초로 화장품에 적용하였습니다

  • Centella extract #ImmediateSoothing
    Korean original

    병풀추출물 #즉각진정

  • We packed different forms of cica into one jar to UP the soothing synergy!
    Korean original

    각기 다른 형태의 시카를 한 통에 담아 진정 시너지를 UP 했어요!

  • No need to worry about irritation! Skin irritation test completed.
    Korean original

    자극감 걱정 없어요! 피부 자극 테스트 완료

overstated ad line1

  • Fast and powerful resolution of skin trouble
    Korean original

    빠르고 강력한 트러블 고민 해결

no evidence11

  • High-concentration soothing
    Korean original

    고농축 진정

  • First in Korea! First in the industry! Contains cicaterol, extracted only from cica's key ingredients.
    Korean original

    국내 최초! 업계 최초! 시카의 핵심 성분만 추출한 시카테롤 함유

  • A component that helps plants grow healthily, and when used on our skin, it helps soothe and protect the skin.
    Korean original

    식물이 건강하게 자랄 수 있도록 도움을 주는 성분으로 우리 피부에 쓸 경우 피부 진정과 보호에 도움을 줍니다

  • Because we packed it 5 times more richly!
    Korean original

    무려 5배 더 찐~하게 담았으니까!

  • Contains ×5 high-concentration cica
    Korean original

    ×5배 고농축 시카 함유

  • Provides faster and more powerful soothing effects!
    Korean original

    더 빠르고 강력한 진정 효과 선사!

  • Cica powder's concentrated penetration power for focused spot care.
    Korean original

    시카 파우더의 집중 침투력 스팟 집중케어

  • Cica oil #DeepSoothing
    Korean original

    시카 오일 #딥한진정

  • The fine, uniform X-TECA cica powder particles adhere to the skin to provide focused care for problem areas.
    Korean original

    작고 균일한 X-TECA 시카 파우더 입자가 피부에 밀착되어 고민 부위를 집중케어 해줍니다

  • Apply thickly on problem areas and sleep, and the next day, amazing soothing.
    Korean original

    고민 부위에 도톰하게 올리고 자면 다음 날 놀라운 진정이

  • We minimized waste that can occur from chemical fertilizers, and reduced transportation volume & carbon emissions by building near the city outskirts.
    Korean original

    화학비료 등에서 발생할 수 있는 폐기물을 최소화하였으며, 도심 근교 건설로 운송량&탄소배출량을 절감시켰습니다

says nothing4

  • No-fail one-shot care
    Korean original

    실패 없는 원 샷 케어

  • From cica, the king of soothing, we extracted only the core ingredients – that's exactly cicaterol!
    Korean original

    진정왕 시카에서 알짜배기 성분만 추출 그게 바로 시카테롤!

  • Easy and enjoyable clean beauty, Be Plain's REAL CLEAN STORY.
    Korean original

    쉽고 즐거운 클린뷰티, 비플레인의 REAL CLEAN STORY

  • Before sleep, one layer of #SoothingBlanket for my skin.
    Korean original

    잠들기 전, 내 피부를 위한 #진정이불 한 겹

Each line is quoted as the brand published it, and each one was read on its own against the ingredient list and the documents the brand publishes.

How we read these lines

What else is worth seeing?

Products we read alongside this one.