PibooAll postsIngredients

Abib

Abib Pore clay pack cleanser Heartleaf charcoal foam

Ingredient analysis and how the ad lines read

Read on 2026-09-22

What is this product?

A wash-off clay pack cleanser built on kaolin, bentonite and charcoal powder with houttuynia cordata extract, made for oily, pore-prone skin that wants a short pack step before foaming. Its percentage-based improvement claims lack disclosed test conditions, so treat them as marketing.

What makes it different?

This combines a clay pack step with a cleansing step in one product, with five clays including kaolin and bentonite at positions 3 and 4, plus charcoal powder at 7,744 ppm and houttuynia cordata extract at 3,038 ppm. Late-list additions include asiaticoside, madecassic acid, asiatic acid, allantoin, 4-terpineol and multiple hyaluronic acid derivatives. The list has no fragrance, no essential oils and no drying alcohols, which suits reactive skin. Concentrations are printed for charcoal and houttuynia but not for the individual clays.

What is in it?

The full ingredient list as the brand publishes it, in the printed order. Each name links to what we know about that ingredient.

This brand publishes its ingredient list in Korean only. Names below are the matching INCI names from the Korean Cosmetic Association ingredient dictionary, except 4 with no dictionary entry, left in Korean.

Key ingredient

Ingredients with no mark are ones we found nothing notable about, and when marks overlap on one ingredient we show the caution first.

Did the ad claims hold up?

We checked 8 lines this product advertises against the ingredient list and public documents. One of them holds up. The rest are only partly right or have nothing behind them.

Claims translated from Korean, originals preserved.

backed by evidence1

  • Contains 5 complex clays* at 165,000ppm
    Korean original

    5종 복합 클레이* 165,000ppm 함유

likely, not proven2

  • 1-minute sebum absorption, Houttuynia cordata pack-to-foam
    Korean original

    1분 피지 흡착, 어성초 팩투폼

  • With a pack-to-foam formula that produces dense foam upon contact with water
    Korean original

    물이 닿으면 조밀한 거품이 올라오는 팩 투 폼 제형으로

no evidence4

  • Immediately after use, blackheads improved 34.01%
    Korean original

    사용 직후 블랙헤드 34.01% 개선

  • Whiteheads improved 36.85%
    Korean original

    화이트헤드 36.85% 개선

  • Immediately after use, sebum improved 94.74%
    Korean original

    사용 직후 피지 94.74% 개선

  • Immediately after use, 92.81% cleansing of waste inside pores
    Korean original

    사용 직후 모공 속 노폐물 92.81% 세정

says nothing1

  • Absorbs even hidden waste inside pores once more!
    Korean original

    모공 속 숨은 노폐물까지 한번 더 흡착!

Each line is quoted as the brand published it, and each one was read on its own against the ingredient list and the documents the brand publishes.

How we read these lines