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Abib

Abib Gummy Sheet Mask Heartleaf Sticker

Ingredient analysis and how the ad lines read

Read on 2026-09-16

What is this product?

A single sheet adhesive mask from Abib, 27ml of essence per sheet, sold in single and ten sheet units and built around heartleaf extract for calming reactive skin. The printed list runs thirty items in both Korean and INCI, with no fragrance ingredient, no drying alcohol and no oil phase. Heartleaf extract is disclosed at 60 ppm, and three centella actives plus a named trio of quercetin, bioflavonoids and tannic acid sit consecutively in the back half. The statutory notice records no functional cosmetic filing. The brand publishes three in house panel tests and, unusually, prints the raw before and after readings with standard deviations for both a product arm and an untreated arm on the ten minute soothing and water loss measurements.

What makes it different?

A control arm published on the marketing page, with raw instrument readings and standard deviations for both groups, on a product that costs less than most of what carries that kind of data.

What is in it?

The full ingredient list as the brand publishes it, in the printed order. Each name links to what we know about that ingredient.

Key ingredient

Ingredients with no mark are ones we found nothing notable about, and when marks overlap on one ingredient we show the caution first.

Did the ad claims hold up?

We checked 12 lines this product advertises against the ingredient list and public documents. 2 of them hold up. The rest are only partly right or have nothing behind them.

Claims translated from Korean, originals preserved.

backed by evidence2

  • Adhesive mask
    Korean original

    밀착 마스크

  • *Limited to raw material characteristics *Houttuynia cordata active complex: Quercetin, Bioflavonoid, Tannic acid *5 times higher Houttuynia cordata extract content compared to our existing Houttuynia cordata sticker
    Korean original

    *원료적 특성에 한함 *어성초 액티브 콤플렉스 : 퀘세틴, 바이오플라보노이드, 탄닉애씨드 *자사 기존 어성초 스티커 대비 5배 높아진 약모밀 추출물 함유량

partly backed6

  • Physical irritation 82.04% improvement
    Korean original

    물리적 자극 82.04% 개선

  • Transepidermal water loss 81.95% improvement
    Korean original

    경피수분손실량 81.95% 개선

  • With the soothing synergy of 5 times increased Houttuynia cordata extract content and 3 types of Houttuynia cordata active complex*, please soothe sensitized skin comfortably.
    Korean original

    5배 증가된 어성초 추출물 함량과 3가지 어성초 액티브 콤플렉스*의 진정 시너지로 민감해진 피부를 편안하게 진정시켜 주세요.

  • 4 times* stronger adhesion than a gum-like microfiber sheet
    Korean original

    껌딱지 극세사 시트의 4배* 강한 밀착력

  • The time required to soothe skin, only 10 minutes! With only 10 minutes, please soothe sensitized skin moistly.
    Korean original

    피부 진정에 필요한 시간, 단 10분! 단 10분만으로 민감해진 피부를 촉촉하게 진정시켜주세요.

  • *Human skin primary irritation test on sensitive skin completed / ㈜Skinmed Clinical Trial Center
    Korean original

    *민감성 피부에 대한 인체 피부 일차 자극 시험 완료 / ㈜스킨메드 임상시험센터

overstated ad line3

  • Having completed a human efficacy evaluation suitable for use on acne-prone skin, even sensitive skin can be used with confidence.
    Korean original

    여드름성 피부 사용에 적합한 인체효능평가를 완료하여 민감한 피부도 안심하고 사용 가능합니다.

  • The absorption of active ingredients in a mask pack is determined by adhesion. The sealing effect that fits facial contours without gaps effectively delivers essence to the skin.
    Korean original

    마스크팩의 유효 성분 흡수는 밀착력에서 결정됩니다. 얼굴 굴곡에 맞게 빈틈없이 밀착하는 밀폐 효과로 에센스를 효과적으로 피부에 전달합니다.

  • An ampoule-type essence filled with a full bottle of serum provides fresh moisture without stickiness and cares for skin moistly for a long time.
    Korean original

    세럼 한 병을 가득 담은 앰플 타입의 에센스가 끈적임 없이 산뜻한 수분감을 선사해 오래도록 촉촉하게 케어해 줍니다.

no evidence1

  • Using a liposome method that encapsulates powder-type Centella Asiatica core ingredient* in microcapsules, it helps effectively absorb active ingredients.
    Korean original

    파우더 타입의 병풀 핵심 성분*을 마이크로 캡슐에 넣는 리포좀 공법을 사용하여 유효 성분을 효과적으로 흡수시키는데 도움을 줍니다.

Each line is quoted as the brand published it, and each one was read on its own against the ingredient list and the documents the brand publishes.

How we read these lines

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