Etude
Etude SoonJung pH 6.5 Whip Cleanser
Ingredient analysis and how the ad lines read
Read on 2026-09-10
What is this product?
A budget-to-mid, pH 6.5 amino-acid foam wash for reactive and blemish-prone skin, best chosen for its disclosed 0.00 primary-irritation score on 31 sensitive-skin women rather than for its texture claims. Etude backs the mild-cleansing pitch with a real institution-run irritation panel, plus non-comedogenic (20 women) and hypoallergenic (51 women) results from a second lab, but a separate eye-area irritation test is claimed complete with no institution, panel size or date given anywhere.
What makes it different?
The formula is short (14 printed entries) and free of soap salts, sulfates and PEG surfactants, built instead on lauryl glucoside and disodium cocoyl glutamate, which is why the mild-cleansing pitch holds up on ingredient grounds even though the pH number itself is brand-stated rather than independently measured. Vegan certification names an actual body, 한국비건인증원, rather than resting on an unnamed self-declared vegan claim. Weigh the disclosed 0.00 irritation score (31 women, 2017) and the 20 and 51 person Dermapro panels against the one claim that names no methodology at all, the eye-area irritation test.
What is in it?
The full ingredient list as the brand publishes it, in the printed order. Each name links to what we know about that ingredient.
This brand publishes its ingredient list in Korean only. Names below are the matching INCI names from the Korean Cosmetic Association ingredient dictionary, except 3 with no dictionary entry, left in Korean.
Key ingredient
- Water
- Glycerin
- 소르비톨
- 프로판디올
- Lauryl Glucoside
- 디소듐코코일글루타메이트
- Panthenol
- Citric Acid
- Glyceryl Caprylate
- Ethylhexylglycerin
- Madecassoside
- Butylene Glycol
- Tocopherol
- Camellia Sinensis Leaf Extract
Ingredients with no mark are ones we found nothing notable about, and when marks overlap on one ingredient we show the caution first.
Did the ad claims hold up?
We checked 10 lines this product advertises against the ingredient list and public documents. 5 of them hold up. The rest are only partly right or have nothing behind them.
Claims translated from Korean, originals preserved.
backed by evidence5
- In a primary skin irritation test on sensitive skin, it was rated with a skin irritation score of 0.00 (2017.07.11~2017.07.13, Amorepacific R&I Center, 31 adult women with sensitive skin), providing a low-irritation feel.
Korean original
민감피부 일차자극 테스트에서 피부 자극 스코어 0.00으로 판정(2017.07.11~2017.07.13, Amorepacific R&I Center, 민감한 피부 성인 여성 31명)되어 저자극 사용감을 제공합니다.
- It was determined to be suitable for acne-prone skin in the non-comedogenic test (2016.12.19~2016.01.18, Dermapro, 20 adult women), and
Korean original
논코메도제닉 테스트 결과 여드름성 피부에 적합하다고 판정(2016.12.19~2016.01.18, 더마프로, 성인 여성 20명)되었고
- It was determined not to cause hypersensitivity on the skin in the hypoallergenic test (2016.12.05~2016.01.13, Dermapro, 51 adult women).
Korean original
하이포알러지 테스트 결과 피부에 과민반응을 유발하지 않는다고 판정(2016.12.05~2016.01.13, 더마프로, 성인 여성 51명)되었습니다.
- As a 10 Free clean formula, it does not contain animal-derived ingredients, mineral oil, synthetic dyes, fragrance, polyacrylamide, silicone oil, imidazolidinyl urea, triethanolamine, PEG surfactants, or parabens.
Korean original
10 Free 클린 포뮬러로 동물성원료, 광물성오일, 합성색소, 향, 폴리아크릴아마이드, 실리콘오일, 이미다졸리디닐우레아, 트리에탄올아민, PEG 계면활성제, 파라벤을 무첨가했습니다.
- As certified by the Korea Vegan Certification Institute, it is a vegan formula, and
Korean original
한국비건인증원 인증 완료로 비건 포뮬러이며
likely, not proven4
- With a slightly acidic pH 6.5 formula and smooth, rich bubbles, it minimizes skin friction for gentle cleansing.
Korean original
약산성 pH 6.5 포뮬러와 부드럽고 풍성한 버블로 피부 마찰을 최소화해 마일드하게 클렌징합니다.
- Hwahae review panel (May 2020) recorded a usage satisfaction of 98%, and in the same survey, 98% of responses confirmed that it felt gentle.
Korean original
화해 품평단(2020년 5월)에서 사용감 만족도 98%를 기록했고, 같은 조사에서 순하다고 느꼈다는 응답 98%를 확인했습니다.
- With panthenol and madecassoside, it strengthens the skin barrier and soothes·protects dry or irritated skin (limited to the properties of the ingredients).
Korean original
판테놀과 마데카소사이드 함유로 피부 장벽을 강화하고 건조하거나 자극받은 피부를 진정·보호합니다(원료의 특성에 한함).
- You can reduce plastic use through refill packs and reusable containers.
Korean original
리필팩과 다회용기를 통해 플라스틱 사용을 줄일 수 있습니다.
no evidence1
- Completed an alternative eye irritation test, making it suitable for sensitive eye areas.
Korean original
안자극 대체 테스트를 완료하여 예민한 눈가에도 적합합니다.
Each line is quoted as the brand published it, and each one was read on its own against the ingredient list and the documents the brand publishes.