Hanyul

Hanyul Pure Artemisia Deep Clarifying Mask to Foam Cleanser

Ingredient analysis and how the ad lines read

Read on 2026-09-21

What is this product?

A mask-to-foam cleanser built on artemisia powder and silica for adsorbing sebum, finished with ten hyaluronic acid forms, ceramide NP and centella in the later half, though a printed fragrance and soap-base salts make it less ideal for very reactive skin.

What makes it different?

The formula pairs a soap-based cleansing base with artemisia leaf powder at position 11 and silica, which supports the adsorbing mask texture claim. It also carries ten hyaluronic acid derivatives in the near-end segment plus ceramide NP and centella extracts, unusual for a clay-style cleansing foam. Salicylic acid appears near the end, so the BHA angle is real but mild in a rinse-off product. A printed fragrance and undisclosed ingredient concentrations are the main caveats.

What is in it?

The full ingredient list as the brand publishes it, in the printed order. Each name links to what we know about that ingredient.

This brand publishes its ingredient list in Korean only. Names below are the matching INCI names from the Korean Cosmetic Association ingredient dictionary.

Key ingredientWorth a closer look

Ingredients with no mark are ones we found nothing notable about, and when marks overlap on one ingredient we show the caution first.

We could not place these in the list above: 1,2-헥산다이올, 폴리글리세린-3, 레시틴, 포타슘미리스테이트, 포타슘팔미테이트

Did the ad claims hold up?

We checked 8 lines this product advertises against the ingredient list and public documents. One of them holds up. The rest are only partly right or have nothing behind them.

Claims translated from Korean, originals preserved.

backed by evidence1

  • Mugwort cica + BHA
    Korean original

    쑥시카 + BHA

likely, not proven2

  • Daily cleansing pack foam that gently extracts daily sebum with a chewy, clinging mugwort rice cake texture.
    Korean original

    쫀득하게 밀착되는 쑥떡 텍스처로 부드럽게 하루피지를 뽑아내는 데일리 클렌징 팩폼

  • Young mugwort cleansing adsorption pack foam, finely ground '100% domestic mugwort' added, sebum, out!
    Korean original

    어린쑥 클렌징 흡착 팩폼,‘100% 국내산 쑥’을곱게 갈아 넣어 피지 쑥!

partly backed1

  • Young mugwort cleansing adsorption pack foam, with 10-fold hyaluronic acid, injects moisture into the skin 'up to 10 layers* 10 layers'.
    Korean original

    어린쑥 클렌징 흡착 팩폼,10중 히알루론산으로피부 속‘10층까지* 10겹’수분 주입

overstated ad line2

  • Cleansing with chewy adsorption of sebum via mugwort rice cake texture / Dermatology test completed, eye irritation alternative test completed, low-irritation test completed.
    Korean original

    쑥떡 텍스처로 피지 쫀득 흡착 클렌징 / 피부과 테스트 완료, 안자극 대체 테스트 완료, 저자극 테스트 완료

  • 02 Sebum, dead skin cells, even blackheads&whiteheads, all swiftly adsorbed! / Sebum -48.5%, dead skin cells -23.7%, blackheads & whiteheads -19.5% / Sebum pre-cleansing/post-cleansing comparison image 48.5% decrease, blackheads&whiteheads pre-cleansing/post-cleansing comparison image 19.5% decrease, dead skin cells pre-cleansing/post-cleansing comparison image 23.7% decrease.
    Korean original

    02 피지, 각질 블랙&화이트헤드까지 쑥쑥 흡착! / 피지 -48.5%, 각질 -23.7%, 블랙헤드 & 화이트헤드 -19.5% / 피지 세정 전 세정 후 비교 이미지 48.5% 감소, 블랙헤드&화이트헤드 세정 전 세정 후 비교 이미지 19.5% 감소, 각질 세정 전 세정 후 비교 이미지 23.7% 감소

no evidence2

  • Young mugwort cleansing adsorption pack foam, no more stuffy cleansing! Refreshing cleansing with slightly alkaline for dry skin.
    Korean original

    어린쑥 클렌징 흡착 팩폼,답답했던 클렌징은 이제 그만!수부지를 위한약알칼리로 개운세정

  • ‘100% domestic mugwort’
    Korean original

    ‘100% 국내산 쑥’

Each line is quoted as the brand published it, and each one was read on its own against the ingredient list and the documents the brand publishes.

How we read these lines