DEWYTREE

DEWYTREE Urban Shade Cover & Fit Sun Cushion SPF50+ PA++++

Ingredient analysis and how the ad lines read

Read on 2026-09-16

What is this product?

A Korean mineral sun cushion, 14 g, shade Blemish Cover Tone Fit Beige, positioned as a foundation-free tinted SPF step. Titanium dioxide is the only notified UV filter among 61 printed entries, sitting second, with no organic filter present, so the mineral-only claim is checkable and holds. The statutory row carries a regulatory filing for SPF 50+ PA++++. The durability messaging is weaker than the sun-protection claim: a 96.5 percent wear figure and a 40-minute sauna test are printed with no institution, panel size or endpoint, and the brand footnotes its own wear testing as in-house with individual variation. Fragrance-free and alcohol-free; one essential oil, mugwort, is present late in the list.

What makes it different?

Single mineral filter carrying an SPF 50+ PA++++ filing, verifiable against the printed list rather than taken on trust. The counterweight is that every durability number on the page traces back to the brand's own testing, which the brand discloses.

What is in it?

The full ingredient list as the brand publishes it, in the printed order. Each name links to what we know about that ingredient.

This brand publishes its ingredient list in Korean only. Names below are the matching INCI names from the Korean Cosmetic Association ingredient dictionary, except 6 with no dictionary entry, left in Korean.

Ingredients with no mark are ones we found nothing notable about, and when marks overlap on one ingredient we show the caution first.

We could not place these in the list above: 불가리스쑥오일, 아이소프로필미리스테이트, 부틸렌글라이콜다이카프릴레이트/다이카프레이트

Did the ad claims hold up?

We checked 11 lines this product advertises against the ingredient list and public documents. 2 of them hold up. The rest are only partly right or have nothing behind them.

Claims translated from Korean, originals preserved.

backed by evidence2

  • UV protection (SPF 50+ PA++++)
    Korean original

    자외선 차단(SPF 50+ PA++++)

  • Brand's own test, individual differences may occur.
    Korean original

    브랜드 자체 테스트로 개인차 있을 수 있음

likely, not proven2

  • With the NEW Comfort Pruming Powder method, skin is comfortable, and adhesion is higher.
    Korean original

    NEW 컴포트 프루밍 파우더 공법 적용으로 피부는 편안하게, 밀착력은 더 높게

  • One-time finish, foundation-free cover sun cushion
    Korean original

    한번에 끝.내주는 파데프리 커버 선쿠션

partly backed4

  • Non-nano inorganic sunscreen, skin absorption worry NO
    Korean original

    논나노 무기자차 피부 흡수 걱정 NO

  • Patent registration number: 10-2161465
    Korean original

    특허등록번호: 제10-2161465호

  • Moisturizing & soothing care with plant-derived ingredients.
    Korean original

    식물에서 얻은 성분으로 보습&진정 케어

  • Product key specifications: all skin types
    Korean original

    제품 주요사양: 모든 피부 타입

overstated ad line1

  • With a fresh, powdery finish, no worries about smudging and transfer!
    Korean original

    산뜻,보송한 마무리로 무너짐과 묻어남 걱정 없이!

no evidence2

  • Sweatproof cover lasting effect 96.5% correction
    Korean original

    스웨트프루프 커버 지속 효과 96.5% 보정

  • Maintained even after 40 minutes in a 40°C sauna!
    Korean original

    40°C 사우나 40분 후에도 유지!

Each line is quoted as the brand published it, and each one was read on its own against the ingredient list and the documents the brand publishes.

How we read these lines