POBAM
POBAM 문라이트 토너패드
Ingredient analysis and how the ad lines read
Read on 2026-09-27
What is this product?
A 70 pad toner pad from Korean brand POBAM, sold on its own store and on Kurly as a gentle exfoliating and moisturising wipe. Both collected ingredient statements lead with sea water and carry sea salt, glycerin, panthenol, sodium hyaluronate and a set of flower extracts, with no exfoliating acid and no fragrance entry, so exfoliation rests on salt and an embossed cotton pad. The brand image lists 24 entries and the retail legal notice 30, adding ceramide NP, beta-glucan, allantoin and emulsifiers, so no single verbatim list is stored. The brand prints pH 5.5 and 5.0 in different places.
What makes it different?
Exfoliation from sea salt in a sea water led liquid on an embossed cotton pad, with no exfoliating acid on either collected statement; the brand's own image and the retail legal notice disagree on the full list, 24 against 30 entries.
Did the ad claims hold up?
We checked 11 lines this product advertises against the ingredient list and public documents. Here is how they read: likely, not proven: 2 · partly backed: 4 · no source confirms it: 4 · says nothing: 1.
Claims translated from Korean, originals preserved.
likely, not proven2
- Contains 11 plant extracts
Korean original
11가지 식물성 추출물 함유
- Features: A toner pad that helps improve skin dead cells and skin texture
Korean original
특징 : 피부 각질 개선 및 피부결 개선에 도움을 주는 토너 패드
partly backed4
- ✓ pH5.5 ✓ Dead skin care ✓ Moisture-rich
Korean original
✓ pH5.5 ✓ 각질케어 ✓ 수분촉촉
- The 100% cotton wool pure cotton pad with natural sea salt containing 90% seawater gently helps remove dead skin cells.
Korean original
목화솜면 100% 순면패드에 해수 90% 함유 천연 씨솔트로 각질제거를 순하게 도와줍니다
- Definite removal of impurities and dead skin cells / Instead of chemical peeling ingredients / Contains natural exfoliant ‘sea salt’
Korean original
확실한 노폐물 및 각질 제거 / 화학적 필링 성분대신 / 천연 각질제거제 ‘씨솔트’ 함유
- Deep seawater 90% and sea salt gently exfoliate
Korean original
해양심층수 90%와 씨솔트가 부드럽게 각질제거
no source confirms it4
- 100% cotton wool pure cotton pad / LOHAS certification and FDA-approved pure cotton pad / No lint and a clean feel
Korean original
목화솜 100% 순면패드 / LOHAS 인증및 FDA승인 순면패드로 / 보풀 나지 않고 깔끔한 사용감
- Weakly acidic care controls sebum / Creates a healthy skin environment with pH 5.0, / Prevents inner dryness to reduce sebum secretion
Korean original
약산성 케어로 피지 조절 / pH 5.0 으로 건강한 피부 환경조성, / 속건조를 예방해 피지 분비 감소
- How to raise cosmetic efficacy 2 times / ‘Skin cleaning’, without irritation and gently
Korean original
화장품 효능 2배로 올리는 법 / ‘피부 청소’하기, 자극없이 순하게
- Contains deep seawater that helps strengthen the moisture barrier
Korean original
수분 장벽 강화에 도움을 주는 해양 심층수 함유
says nothing1
- Don’t pile it up / Swipe right then and there- peeled egg skin
Korean original
쌓아두지 마세요 / 그 때 그 때 쓱- 깐달걀 피부
Each line is quoted as the brand published it, and each one was read on its own against the ingredient list and the documents the brand publishes.